★★★★★
"Closest shave of my life. My skin feels soft and calm, not raw or red. Game changer."
— Anthony R., verified buyer
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I thought
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START HERE · AFTERSHAVE + DAILY MOISTURIZER
I thought
irritation was just
part of shaving.
It wasn't. I started with what I put on after.
No alcohol. No sting. No tightness.
Try it for $26Veteran owned • Dermatologist tested • 30-day guarantee
The aftershave & daily moisturizer
I stopped buying moisturizer after this.
If your skin feels tight and dry after shaving, your aftershave is probably why. Most rely on alcohol — you feel the sting, then the dryness follows. This one doesn't. Twenty minutes later my skin still feels good. I stopped buying a separate moisturizer.
- Why it burns, and why this doesn't. You know the feeling — the burn, then skin that goes tight and dry ten minutes later. That isn't the aftershave working, that's alcohol stripping your skin. There's none in this. Six botanical oils and extracts plus Vitamin E, and your face just stays calm.
- Unscented by design. No added fragrance, so nothing competes with your cologne. Just the faint smell of the botanicals themselves.
- It replaces your moisturizer, it isn't another bottle on the shelf. Aloe, Hempseed, Argan, Willow Bark, Calendula, Chamomile, Vitamin E. Use it after a shave, or any time your face feels dry — morning, night, both. It absorbs fast and leaves nothing behind. Most guys stop buying a separate moisturizer entirely, and the women in their lives tend to find it too.
Not ready for the full kit? Start here.
"I usually use Dr. Bronner's, but this makes my skin softer and fresher. I'm sold." — Ken N., verified buyer
"This stuff is fantastic. As advertised, no sting and it feels great on the skin. My wife tried it as a hand cream and I fear I may never get it back." — u/Confident_Media_4304, posted in r/wicked_edge
Try the Aftershave — $263 oz. Roughly 2 months of daily use.
30-day money-back guarantee
The complete shave kit
The aftershave fixes the damage. The razor and the cream are what stop it happening in the first place. If you want the irritation gone instead of soothed, this is the rest of it.
Everything a proper shave requires.
Nothing it doesn't.
Nothing here is accidental. Developed with chemists and dermatologists until every ingredient was right. Nothing cheap. Nothing unnecessary. Just what your skin actually needs after a shave.
- Stainless steel safety razor — 4.1oz Weighted for balance. Engineered so the blade does the work, not your hand pressure.
- Badger hair brush Builds a dense, protective lather that cushions every stroke. The tool that separates a real shave from a rushed one.
- ASB Shaving Cream — 4oz Jojoba, Argan, and Coconut oils. Work it into your face or build lather in a bowl — either way, you will barely feel the blade.
- ASB Aftershave & Daily Moisturizer — 3oz Aloe, Hempseed, Argan, Willow Bark, Calendula, Chamomile, Red Clover, Vitamin E. No alcohol. No sting. Twenty minutes after you apply it, your skin still feels it.
- 10 precision blades Enough to get you through your first couple of months. After that the razor takes any standard double-edge blade — Astra, Feather, Derby, whatever you settle on.
The part nobody tells you about cartridges.
A cartridge refill runs $4 to $6 and gives you about a week. A double-edge blade costs 10 to 30 cents and gives you the same week. The razor is the last one you buy. The blades cost less than the coffee you drink while you shave.
Bought separately: $121. Together: $89, with 10 blades included.
Shop the kit — $8930-day money-back guarantee
Never used a safety razor? Read this first — it takes about three shaves to find your angle, and the guide gets you there without the nicks.
The best your skin has felt all day.
No complicated routine. Just a better shave and skin that feels calm when you're done.
Prep
Hot water first, then work the brush against your skin. Softened hair, lifted stubble. This is where the ritual starts.
Lather
Build it in a bowl or directly on your face. Dense enough to cushion the blade. Slick enough to let it glide.
Shave
Let the weight of the razor do the work. No pressure, short strokes. You will barely feel the blade — that is the point.
Protect
No alcohol. No sting. Eight botanicals go to work on your skin. Twenty minutes later you will still feel it.
First time with a safety razor? Read the first-shave guide
From guys who switched
The razor burn just stops.
★★★★★
"Used average creams my whole life — what a difference. No more razor burn or bumps. Customer for life."
— Jessie M., verified buyer★★★★★
"I usually use Dr. Bronner's, but this makes my skin softer and fresher. I'm sold."
— Ken N., verified buyer"This stuff is fantastic. As advertised, no sting and it feels great on the skin. My wife tried it as a hand cream and I fear I may never get it back."
— u/Confident_Media_4304, posted in r/wicked_edge30-day money-back guarantee · Free U.S. shipping
Why this exists
You shouldn't have to accept a bad shave.
You shouldn't have to accept a bad shave.
If shaving leaves your skin burning, dry, or feeling worse than when you started, you've probably already convinced yourself that's just how shaving is.
I did too.
I spent four years in the Navy shaving on command — sometimes twice a day. When I got out, I picked up a trimmer and didn't look back.
Years later, when I started shaving again, I ran into the same problem most guys do: everything in my price range either burned, dried out my skin, or left my face feeling worse than before.
So I stopped looking for something that was simply "good enough."
I called chemists. I called dermatologists. And I started building the products I couldn't find.
Shaving cream and aftershave made for skin that has already dealt with enough — sun, wind, cold, and years of products that never felt quite right.
That became American Sailor Brand. Named after the most formative chapter of my life. Built so you don't have to accept a bad shave as normal.
Every kit ships from Long Beach, California. Every ingredient is chosen deliberately. Nothing here is made to burn.
Shop the Kit — $89
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Shop Individual Products & Bundles
Not ready for the full kit? Start with the product your skin needs most — or save with a bundle.
Aftershave & Daily Moisturizer
No alcohol. No sting. Eight botanicals working on your skin. Twenty minutes later you will still feel it.
$26.00
Add the Aftershave
ASB Shaving Cream
Jojoba, Argan, and Coconut oils. Build the lather in a bowl or on your face. You will barely feel the blade.
$24.00
Add the Cream
Bundle — Save $6
The Skin First Bundle
Shaving cream that cushions the blade. Aftershave that repairs after it. The complete skin story — before and after every pass.
$44.00
$50 separately
Get the Bundle
Bundle — Save $7
The Lather Upgrade Bundle
The brush that lifts the hair. The cream that cushions the blade. The combination that changes what a proper lather actually feels like.
$49.00
$56 separately
Get the Bundle
Closed-Comb Safety Razor
4.1oz stainless steel. Weighted for balance so the blade does the work, not your hand.
$39.00
Add the Razor
Want everything together? Get the complete kit for $89 →