Shaving, the Way
It Was Meant to Be
It Was Meant to Be
All-natural formula for a smooth, burn-free shave.
Soothes, hydrates, and seals the deal on the perfect shave.
Whips the perfect lather, lifts hair, and exfoliates skin.
All-natural formula for a smooth, burn-free shave.
Soothes, hydrates, and seals the deal on the perfect shave.
Whips the perfect lather, lifts hair, and exfoliates skin.
Precision-crafted for the cleanest, most satisfying shave.
Crafted for the man who doesn’t cut corners. Elevate your routine with tools built to last and designed for a legendary shave.
Whip up a rich, warm lather with our pure badger hair brush. Unlock a smoother glide and a closer shave—every time.
Start the RitualGet barbershop-close results. Our closed comb safety razor puts precision in your hand for a clean cut without the burn.
Feel the DifferenceCool and calm your skin after the blade. Our alcohol-free aftershave hydrates and protects for a clean, confident finish.
Seal the ShaveI just wanted a better shaving experience. I tried countless creams, foams, and gels — but something was always missing. So I teamed up with a chemist and dermatologist to create an all-natural formula that would leave skin soft, hydrated, and free from irritation.
Every product is made to honor the ritual — to slow things down, protect your skin, and bring you back to a time when self-care meant something real. Our formulas are all-natural, our tools are timeless, and our mission is to help you feel your best without compromise.
– Founder, American Sailor
It’s time to reclaim the shave.
Leave behind razor burn, dryness, and the hurried routine.
Because the truth is: shaving was never meant to be a chore.
It’s a ritual.
Proudly built with the same discipline and integrity forged in service.
No synthetic fragrances, no fillers — just powerful, skin-loving ingredients.
Formulated and tested for safe, soothing results — even for sensitive skin.
Ships from the U.S. in under 24 hours — so your ritual never skips a beat.
Love it or we’ll make it right. No hassle. No stress. Just a great shave.